✽
The existential debate around the makings of a
Big Mac caught fire when McDonald’s decided to add a layer of bacon to its classic
burger. It introduced The Big Mac Bacon for a limited time and had two
fictitious guests bicker about the details of the burger’s name
(and
whether it’s really a Big Mac if there’s bacon sandwiched between patties) to
promote it.
☻ Marketing Awards Silver x2 Bronze